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UCAM Catholic University of Murcia

Master´s Degree inInnovation and Tourism Marketing

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Managing Team

Ginesa Martínez del Vas Ginesa Martínez del Vas gmvas@ucam.edu

PhD- Research and teaching - Director of the Master’s Degree in Innovation and Tourism Marketing.

Subjects

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resurreccion-rodriguez-gil Resurrección Rodríguez Gil rrodriguez@ucam.edu

Reearch and teaching- Academic Coordinator of the Master’s Degree in Innovation and Tourism Marketing

Subjects

  • Innovation applied to the management of tourism businesses.
  • Public support to the development of technology in tourism
  • Knowledge and management of customers and markets.
  • Innovation and tourism marketing management.
  • Seminars
  • Internship
  • Final Master Project

Teaching Staff

Javier Plitt-Stevens Javier Plitt-Stevens ejplitt@ucam.edu

Teaching

Subjects

  • Innovation applied to the tourism business management.
Rosa Sánchez Molla

Rosa Sánchez Molla

rdcsanchez@ucam.edu

Teaching

Subjects

  • Technologies applied to tourism.
  • Knowledge and management of customers and markets.
Beatriz Correyero Ruíz Beatriz Correyero Ruíz bcorreyero@ucam.edu

PhD - Research and teaching

Subjects

  • Innovation and tourism marketing management.
María Dolores Gil Quiles María Dolores Gil Quiles mdgil@ucam.edu

PhD - Research and teaching

Subjects

  • The new global environment.
  • Internship.
María Fernández Bo María Fernández Bo mfernandez644@ucam.edu

Teaching

Subjects

  • The new global environment.
María Dolores Aledo Ruíz María Dolores Aledo Ruíz mdaledo@ucam.edu

PhD - Research and teaching

Subjects

  • A reality in the tourism industry.
Antonio Jesús Banegas Luna Antonio Jesús Banegas Luna ajbanegas@ucam.edu

PhD - Research and teaching

Subjects

  • Technologies applied to tourism.

Guest speakers

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Josep Ivars Baidal

Guest speaker

Subjects

  • The public support to the development of technology in tourism.
Mayo de Juan Vigaray

Mayo de Juan Vigaray

PhD- Research and teaching

Subjects

  • Knowledge and management of customer and markets.
Miguel Puig Cabrera Miguel Puig Cabrera mpuig@ucam.edu

PhD - Research and teaching

Subjects

  • A reality in the tourism industry.
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Pedro Núñez del Castillo

Guest speaker

Subjects

  • Innovation applied to tourism bussines model, Innovation in tourism processes.
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Victoria Artés Hernández

Guest speaker

Subjects

  • Innovation and cretivity applied to value generation.
Joantxo Llantada Sacramento

Joantxo Llantada Sacramento

Guest speaker

Subjects

  •  Public support to the development of technology in tourism.
María del Pilar Barra Hernández María del Pilar Barra Hernández mpbarra@ucam.edu

PhD- Research and teaching

Subjects

  • Knowledge and management of customers and markets.
Pilar Peral Martínez

Pilar Peral Martínez

Guest speaker

Subjects

  • Innovation and tourism marketing management.
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