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UCAM Catholic University of Murcia

Master´s Degree inInnovation and Tourism Marketing

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Managing Team

Ginesa Martínez del Vas Ginesa Martínez del Vas gmvas@ucam.edu

PhD- Research and teaching - Director of the Master’s Degree in Innovation and Tourism Marketing.

Subjects

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María del Pilar Barra Hernández María del Pilar Barra Hernández mpbarra@ucam.edu

PhD - Research and teaching- Academic Coordinator of the Master’s Degree in Innovation and Tourism Marketing.

Subjects

  • The new global tourism environment.
  • Knowledge and management of customer and markets.
  • Internship.

Teaching Staff

Nicolas Gonzalvez Gallego Nicolas Gonzalvez Gallego nggallego@ucam.edu

PhD - Research and teaching

Subjects

  • Innovation applied to tourism business models.
resurreccion-rodriguez-gil Resurrección Rodríguez Gil rrodriguez@ucam.edu

Teaching

Subjects

  • Innovation applied to the management of tourism businesses.
  • Seminars.
Javier Plitt-Stevens Javier Plitt-Stevens ejplitt@ucam.edu

Teaching

Subjects

  • Innovation applied to the tourism business management.
Mª Cruz Cádiz Gómez

Mª Cruz Cádiz Gómez

Teaching

Subjects

  • Innovation applied to tourism processes.
Mar Melgarejo Torralba

Mar Melgarejo Torralba

mmelgarejo@ucam.edu

PhD - Research and teaching

Subjects

  • Innovation applied to value generation.
Rosa Sánchez Molla

Rosa Sánchez Molla

rdcsanchez@ucam.edu

Teaching

Subjects

  • Technologies applied to tourism.
Beatriz Correyero Ruíz Beatriz Correyero Ruíz bcorreyero@ucam.edu

PhD - Research and teaching

Subjects

  • Innovation and tourism marketing management.
Miguel A. Martí Escolano Miguel A. Martí Escolano mamarti@ucam.edu

Teaching

Subjects

  • Innovation and tourism marketing management.

Guest speakers

sin foto

Josep Ivars Baidal

Guest speaker

Subjects

  • The public support to the development of technology in tourism.
Mayo de Juan Vigaray

Mayo de Juan Vigaray

PhD- Research and teaching

Subjects

  • Knowledge and management of customer and markets.
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