The educative model of UCAM Universidad Católica de Murcia, based on small group training, personalised attention and a personal tutoring system,  has granted it the first positions in prestigious international rankings such as Times Higher Education, CYD or QS Stars Rating. One of the commitments of the institution is to facilitate the integration of its students in the labour market with the best possible conditions, as employees or as entrepreneurs, which is mainly carried out through the Murcia Institute of Technology (ITM).

The students receive their training in a campus that is an international centre of attention, offering studies at the forefront and adapted to the needs of the economy.

Consumer’s satisfaction

UCAM offers, both in face-to-face and online mode, the Bachelor's Degree in Marketing and Commercial Management, which responds to an important demand in a sector that is constantly changing and updating, providing students with numerous internship agreements in companies. Among the many possible career options, graduates will be able to develop their careers as national and international market analysts, commercial executives, heads of expansion, marketing consultants and account managers. The degree offers the official mentions in International Trade and Digital Marketing. Likewise, the students can carry out other studies while obtaining the Bachelor's Degree in Business Administration and Management.

High Employability

The last report of the Fundación Conocimiento y Desarrollo (CYD) ranking states that the Bachelor’s Degree in Business Administration and Management of UCAM has one of the highest percentages of employability of Spain. Furthermore, the degree stands out for its students per teacher ratio (small groups) and its international orientation. This degree is taught in face-to-face and online mode, and it can be studied in Spanish or in English. It has a highly experienced teaching staff, with a research vision and whose aim is to train competent students, for whom an extensive programme of curricular and extracurricular internships is developed. Another aspect to be highlighted is that they can obtain the ACCA Qualification Advanced Diploma in Accounting and Business, which provides them with an international certificate in the field of accounting and finance. 

Students may study the following courses simultaneously: Business Administration and Management (ADE) in face-to-face mode and Law in online mode, Tourism in face-to-face mode and ADE in online mode, or Marketing and Commercial Management in face-to-face mode and ADE in online mode. Likewise, they can have access to double degrees with universities from other countries.

Experts in the work field

The contact with the business world is one of the key elements of degrees such as the one in Labour Relations and Human Resources, taught by UCAM in blended mode. This is possible thanks to the agreements that UCAM has with more than 500 companies so that its students can choose where to carry out their internship. The students receive a multidisciplinary training, in accordance with the most prestigious programmes in the world. Furthermore, the University also offers an Adaptation to the Degree Course for those who hold a diploma in Labour Relations and social studies graduates, which is taught in blended mode. The degree has agreements with the Association of Social Studies Graduates of Spain and of the Region of Murcia.

The Bachelor’s Degree in Tourism highlights in the International Tourism Fair Fitur the value of universities in the field

UCAM Universidad Católica de Murcia has participated in the International Tourism Fair to highlight the role of the university in the new scenario that the tourism industry is facing after the pandemic, showing its training offering in this field, which is integrated by the Bachelor’s Degree in Tourism and the post-graduate programmes specialised in Hospitality, Innovation or the Bachelor’s Degree in Gastronomy. Ginesa Martínez, vice-dean of the Bachelor’s Degree, participated in many conferences in Fitur Talent, highlighting how important it is that “companies diversify their contacts with universities and do not just focus on their environment, since our reality has changed with online training”. Reyes Maroto, Minister of Industry, Trade and Tourism, visited the UCAM stand and discussed with Ginesa Martínez the need to “support the training work that the universities carry out in the field of tourism through their higher education Bachelor's and Master’s Degrees”.