Reasons to Choose

The corporate context that we are involved in, the continuous contact with the most important organizations in the tourism environment and our 20 year experience with Tourism Management have led us to create a Study Plan designed to train the students to be professionally prepared for the challenges of this industry.

The objective of these studies is to develop competitive models in Strategic Business Management in the Tourism sector, in areas like Tourism Marketing, Trade and Communication.

Furthermore, the target of the degree is to see that the students acquire the skills needed in the professional environment to be able to act in a creative way, based in innovation and technology, which are key components in the touristic sector.